Behavioural Economics is the underpinning of understanding biases and shortcuts (heuristics) that impact decision making and human behaviour. BehavLab applies the latest behavioural economics insights towards tech, product, and policy design to overcome human irrationalities.
WHAT WE DO
We work with you across any stage you're at.
We use behavioural insights to diagnose issues in your product or service design
Based on the latest behavioural insights and applied research we provide recommendations for improved design
We work with you to design the right experiments and get the user behaviours you want
We evaluate the implementation results and write up a case study
TRAINING & WORKSHOPS
We offer organizations and startups training on behavioural science. Register your interest by clicking below!
Two hour session on the foundations of behavioural economics. Learn about key heuristics and biases and how they affect decision making and to avoid common pitfalls.
Half day session on the basics of behavioural economics. First learn about key heuristics and biases and how they affect decision making in a digital context.
Full-day session with the first half of the session focused on the basics of behavioural economics and the second half on discussing the problem of your choice with a behavioural science lens.
TEAM & ADVISORS
Min is the Founder & Director of BehavLab. She has consulted and worked with Fortune 500 companies with Monitor Deloitte with projects across private and public sectors, from design to implementation. She also has extensive expertise crafting omni-channel experiences by optimizing user experience across digital as a Product Manager and Behavioural Scientist. She has obtained her MSc in Behavioural Science from the London School of Economics and Political Science and BBA with Honours from the Beedie School of Business.
We have a global network of partner organizations.
Our team is globally distributed across North America and Europe, but predominantly based on the West Coast of North America. Contact us at firstname.lastname@example.org.
Suite 201, 4501 Kingsway, Burnaby, BC, Canada